Ho! Ho! Ho! And all that festive jazz and pizzazz. It may seem premature to be pondering on Christmas when we’ve barely packed away the summer; but in the wonderful world of marketing, Christmas always comes early. If Christmas is essential to your sales calendar, it’s vital to remember that you need to get planning […]

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When your SEO is supercharged, to Google, your site appears like a neon lighthouse. This, as you would expect, gets you a better search ranking, which in turn increases visits to your website. Follow our top tips to help enhance your search engine optimisation (SEO) and improve your website’s visibility. 1. Write to the Right […]

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A lot of companies grow to a certain size and then seem to hit a wall that they can’t pass. Does this sound familiar? It’s easy to get stuck at a certain amount of customers or stay at a certain amount of followers and it’s very common to see the same kind of turnover month […]

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Strong Customer Authentication (SCA) comes into place on the 19th September. But will it affect you and how? What is SCA? SCA is a new European regulatory requirement that is being introduced to reduce fraud and make online payments more secure. Who will It affect? It will primarily affect credit and debit card transactions. So, […]

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We see the unsure look on people’s faces when we suggest direct mail as their next genius marketing solution. But the concept isn’t as wild as you’d think! Here are some top reasons why you should trust us with this idea: Physical impact leaves a lasting impression When an audience physically holds something in their […]

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Summer is a season full of smiles and sunshine, it’s no wonder that it’s many peoples’ favourite time of year. This makes summer a very positive theme to get on board with! So, here are some ways you can incorporate it into your marketing messages, and use it to your advantage. Have a summer sale […]

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On 3rd July 2019, the ICO updated their guidance on cookie policies. That means that yours may now break the rules and will need to be updated! So, what changes do you need to be aware of? We’ve outlined the basics to help make sure you comply to the most up-to-date cookie guidelines. 1. Inform […]

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Water cooler moments are what keep us all going in the workplace, or at least are what keep the conversations going! It’s those juicy bits of “Oh my goodness, did you see this?” gossip that everyone can collectively get excited about while gathered around the virtual water cooler. Perhaps you even do have a water […]

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If you’re a small business then working on your own PR is a great way to help your company grow. Creating a buzz, sharing your benefits and being authentic are all skills which are worthwhile time investments and they can get you a great return on your investment too. We’ve put together a list of […]

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Growing your audience is always a huge gain for business. More eyes on your company mean more potential business, but what happens when your audience becomes too big for single message targeting? Could you be missing out on conversions by being too impersonal with your messaging? The broader your audience, the broader their preferences, needs […]

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