Copywriting and content marketing share a lot of the same techniques, so it’s easy to see how they are often confused for one another. Both are creative types of writing which write with the intention to achieve specific results, but why is it important to know the differences? According to HubSpot, 53 per cent of […]

Read More

Facebook Pixels are useful marketing tools embedded into websites, that help tailor Facebook adverts to the best audience. We’re all for tailored advertising, that means users see items that are most relevant to them, pages they have visited before and items they have added to an online basket. You reach more of the audience that […]

Read More