With these tips, you’ll write headlines that are even better than that one. Probably… A to-the-point summary Don’t blabber on and on and on and on and on. “5 tips that you may or may not use depending on how much you deem them to be effective without the use of statistics but we’re pretty […]

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Credibility is something that takes a lot of time and patience to build, however it’s never too early to start building it. Keep your word, be transparent – “under-promise, over-deliver” that is the mantra of a credible company. If you are renowned for keeping your word, saying what you mean, being honest and going the […]

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Getting your press release noticed by publications can be difficult to do, especially as journalists are bombarded not only by phone calls and emails, but also through social media. Here are 8 helpful tips on how to get your press release into the papers and noticed by journalists: It has to be news worthy – When you […]

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