At last night’s Fill the Gap Marketing Academy our guest speaker, Barry Ardley from the University of Lincoln, brought to the table the idea of entrepreneurial marketing. Here is a short blog post that summarises what Barry explained, and at the end, a few ideas / actions that might help a small/medium business to implement […]

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As a Chartered Marketer, certified by the Chartered Institute of Marketing, I am passionate about learning about marketing.  I regularly read and listen to marketing and business books and attend relevant courses and seminars. The Fill the Gap Marketing Academy is a way for me to share this knowledge, supported by other fantastic marketing speakers, to […]

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