Pay Per Click (PPC) is a type of advertisement that allows businesses to target web-users who might be interested in your services or product. As the name suggests, businesses only pay when the advert has been clicked on and engaged with. Many small businesses rule out PPC because they expect it to be only a […]

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A blog is one of the fastest ways to show your clients and customers what you’re about as a company. It becomes a way to express your opinions, showcase your knowledge and improve your search engine optimisation in the process. It seems there really is no downside. It’s a proven fact that businesses that blog […]

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More than 5 million businesses are advertising on Facebook which means it’s very much a great place to advertise. However, you don’t want to jump into Facebook advertising without a plan of action – Facebook advertising can become pricey over time and it’s important to measure your ROI to ensure your investment is a smart […]

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Technology is making a big impact on the way that digital marketing is evolving. Ongoing innovation means that marketers are constantly finding new ways to explore new methods when helping their clients generate more leads. One of the most exciting advances is Artificial Intelligence (AI) and many companies are starting to see the benefits that […]

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We love a good trend publication. They probably have quite a niche audience, let’s be honest, but as marketing specialists, it’s this new-found knowledge that helps us to help you succeed. And we love helping you succeed more than anything. These trends for 2019 set new benchmarks; they show us new opportunities for improvement, and […]

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We’ve all been there – you’re seconds away from launching your brand new shiny website that has been weeks in the making, but now you’re nervous about new customers being able to find it. What use is a fantastic new website if nobody gets to see it? Search engine optimisation (SEO) is still the best […]

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The internet has quickly become our go-to source for information. Whether you want to find out local store opening times, the number for an emergency plumber or the background of your new favourite band, the internet will have your solution. So, what about when it comes to your business? How do you stand out amongst […]

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Due to company growth, an exciting opportunity has arisen for a part-time Digital Marketing Assistant and Marketing Assistant to join our team! Digital Marketing Assistant Part Time 12 hours a week (flexibility available) £8 an hour 6-month temporary contract with the genuine potential for a longer assignment Nottingham or Lincoln Office Are you looking to progress […]

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Google’s latest algorithm rolls out this month and that means that the visibility of your website could be about to change. A few years ago, Google was the main focus in making sure your website was seen by as many searchers as possible, but social media and technology now play a much bigger part in […]

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