Branding is more than just the name of your business, it’s more than a tag line or slogan. So what is it? Branding is the essence of your business. Your brand is your identity. Your brand is the voice your customer hears when you speak to them. Who needs a Brand? Everyone, every business of […]

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First Impressions can be difficult to reverse. Whatever the nature of your business, getting your first point of contact right is key to giving a strong first impression of your business. But where do you start? Your Website Does your website have a clear, strong message? Is it easy to navigate? Making your website memorable […]

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How can you stand out from your competition to engage with your ideal customer? Take a look at what they are doing and do better. It’s time to grab your customers’ attention with great content. Here are 4 tips to help you write the unexpected: Unpredictable There is nothing worse than reading some content and already […]

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