Welcome. This is the second post in our series on marketing planning.  A guide for the new year explaining how you can do some strategic marketing planning to help you to grow your business profitably. You have done your situation analysis – (see previous post if you haven’t) – now the exciting bit – where […]

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Now is a great time for getting your marketing plan in place.  There are many benefits to having a plan, for me, the main two are that they reduce risk and give you a greater chance of achieving your goal. The marketing planning framework I recommend and the one I often use when creating marketing […]

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Hello.  Happy New Year and welcome to my marketing meanderings. . . . . here to help you to use marketing planning to grow your business. The start of a new year is a great time to think about the future of your business.  Have you been meaning to make a plan?  At the start of […]

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